Contrary to what some people believe, intuition is as important as ever. When looking at massive, unprecedented datasets, you need someplace to start.Its been argued that intuition is more important than ever precisely because there’s so much data now. We are entering an era in which more and more things can be tested.
Big data has not replaced intuition — at least not yet; the latter merely complements the former. The relationship between the two is a continuum, not a binary.
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